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KEN HERTZ

By Alyssa Travis |

Ken is a senior partner in the Beverly Hills law firm of Hertz Lichtenstein & Young, LLP. The firm specializes in representing prominent celebrity talent in the sports and entertainment industries. Previously, Mr. Hertz was in charge of music—business and legal affairs—for The Walt Disney Company. Ken is also the founder of memBrain, an entertainment marketing and strategy consulting firm, which advises corporate clients in the entertainment content, fashion, technology, and marketing industries (memBrain's clients include Hasbro, McDonald's, Intel, MillerCoors, Coty and Logitech).

Ken has also been an instructor at UCLA's Anderson Graduate School of Management and an adjunct professor of law at USC. He serves on the board of the UCLA School of Theater Film and Television, the Drug Policy Alliance and the Jamie Oliver Food Foundation. He is a frequent speaker and commentator on the subjects of entertainment, marketing and convergence.

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